2020 is just over
COVID-19 wreaked havoc on the world
XCMG strives to develop and win orders
Under the background of overall decline in industry exports
Overseas share goes up against the trend
Drawing a perfect rising curve
In the first quarter of the new year
XCMG made great efforts
To break through the haze of overseas pandemic
And successively obtained large number of orders
Which opening the auspicious 2021！
On February 8
More than 100 XCMG oversea customized cranes
Decorated with red balls
Were shipped to more than 10 countries around the world
Higher standard of craftsmanship
——Add value to global users
The warm sunshine of spring came as scheduled. In the world's largest wheeled crane manufacturing base, rows of golden armor reflected the dazzling light and surged the power of recovery. Nearly a hundred truck cranes, all-terrain cranes and off-road tire cranes were lining up and leaving the port.
Ribbon cutting ceremony
This scene was not uncommon in the more than a year since the pandemic has swept the world: 100 sets of G-generation overseas customized cranes entered the "Belt and Road"; large tonnage equipment such as XCA220 successfully put into service in Australian mining areas; a new generation of XCR off-road tire cranes was sold in the Middle East, Central Asia and Southeast Asia, Central Asia and Southeast Asia, increased by 100% year-on-year... In 2020, among Chinese crane brands exported overseas, XCMG's market share rose against the trend and reached nearly 50%, leading the industry in both scale and market share.
In 2021, this grand scene will continue. In the first month of the year, it obtained more than 100 million yuan of orders, with a year-on-year growth of 33%. In addition to the continuous outstanding performance in Asia, the high-end markets in Europe and the United States also blossomed.
At a time when economic growth and infrastructure recovery are facing unprecedented challenges, what drives XCMG's growth against the trend?
While infrastructure construction in various countries has experienced a short period of suspension and strong recovery, XCMG actively grasped the window period of independent technology research and promoted product technology upgrading based on the policy of internal circulation. Up to now, all 77 new and upgraded customized models for Europe, North America, Southeast Asia, Middle East, Africa and other six regions have come into the market. Customers in various subdivided construction fields and countries in various regions can buy the best applicability and cost-effective products from XCMG.
International competition at a higher level
——Consolidate global position
XCMG has ranked first in China for 17 consecutive years, and second in the world for 3 consecutive years. By the end of 2020, XCMG's hoisting machinery has become "the first mobile crane in the world". Its "No. 1 in the world" not only leads in scale, but also in technology, high-end products and high-end market.
During the pandemic, XCT40_U continued to be favored by American users; XCA60_E was sent to the Middle East in batches and became a "star model"; 100-ton all-terrain XCA100_E and XCA130_E entered the core market of the EU, and XCMG became the only Chinese manufacturer that has passed the vehicle type certification of Germany and EU!
Derived from the G-generation technology platform, based on the domestic "home advantage" to lay a solid foundation, XCMG has "more and more confidence" in technology, quality and performance, and the pace of "high-end transformation" is fast and steady.
Although the "pandemic" is still there, the "recovery of all things" has been unstoppable. XCMG is embracing the spring. Its extraordinary achievements in the special year makes us more firmly believe that the surging power contained in the "Made in China" will be like the spring breeze and the rain, moisturizing things silently and endlessly in the global market expansion.
